UNITAR Online Catalogue
CIFAL Plock - Business Whatever – Building customer’s loyalty
People
CIFAL plock, City of Plock
Background
We are building a community that actively contributes to the local business ecosystem and supports the development of entrepreneurship in the region.
Event Objectives
Building a local ecosystem of cooperation and exchange of experiences, establishing business relationships through cyclical events, each dedicated to a specific business aspect. Building and developing capacities among local entrepreneurs.
Learning Objectives
Combining practical knowledge with tools that help the participants better understand user/customer’s needs and create more engaging experiences. The workshop combined substantive content with an inspiring perspective, and participants left with specific knowledge and tips to implement in their companies.
Content and Structure
- Presentation – “From first contact to brand loyalty”
- Workshop – understanding customer’s needs
-Networking and discussion
Methodology
Presentation, workshop
Targeted Audience
•Local entrepreneurs
• Startups and young companies
• Active citizens
• Professionals from various industries